Posted by: on March 24, 2015

Introducing the First Oceanfront Condominium in Pompano Beach in More Than a Decade

LGD is proud to be named Agency of Record for all branding, advertising and digital marketing for Sabbia Beach. The first oceanfront condominium Pompano Beach has seen in more than a decade, Sabbia will offer just 72 spacious two-, and three-bedroom residences featuring generous, flow-through interior spaces.

“Buyers looking for new construction directly on the sand will find one of the very few places left to experience this lifestyle in South Florida. Future residents of Sabbia Beach will have the Atlantic Ocean as their backyard.”

– Danny Salvatore, Partner,
Fernbrook Florida, an affiliate of Fernbrook Homes Canada

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Distinctive architectural design by the widely acclaimed firm Arquitectonica and luxuriously designed interior spaces from Interiors by Steven G., Sabbia Beach will feature an undulating façade that appears sculpted by the ocean breeze. Beyond floor-to-ceiling glass walls lie expansive balconies up to 10 feet deep, showcasing panoramic views of the ocean, beach, city and Intracoastal Waterway.

LGD’s branding has positioned the project as Pompano Beach’s defining oceanfront address, offering privacy, luxury and life both on the ocean, and of the ocean.

Our work for Sabbia Beach includes:
• Branding: Naming, Logo and Position line
• Traditional: Magazine & Billboard Advertisements
• Print Collateral: Fact sheet, Floor Plans, Brochures, Business Cards
• Point of Sale: Sales Center Displays, Site Fence
• Digital: Website Development, Email Marketing, Videography, Digital Advertisements and SEM
• Budget Management: Media Planning, Media Buying

Stop back soon to see even more work from LGD for this exciting new development.

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Posted by: on March 11, 2015

A Landmark Restored. A Village Reborn. A Lifestyle Revealed.

LGD is proud to be named Agency of Record for all branding, advertising and digital marketing for the Gale Boutique Hotel & Residences Fort Lauderdale Beach, a new condominium hotel development coming soon to Fort Lauderdale Beach, developed by Newgard Development Group.


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Steps from the sands of Fort Lauderdale Beach, North Beach Village is an idyllic neighborhood of mid-century hotels and garden apartments, happily evoking a bygone era. On a full block in the center of the village, the historic Escape Hotel, circa 1948, is being meticulously renovated and contemporized as the Gale Fort Lauderdale Beach, a luxury boutique hotel by the acclaimed Menin Hospitality Group.

The intimate scale and nostalgic charm of the hotel, together with elegant, contemporary interiors and elevated services and amenities, will inform and enhance the daily lives of those who live in the adjacent Gale Residences. Keep a keen eye out for more details about this exciting new development, coming soon.

Posted by: on February 13, 2015

A Developing Story

Avenue Magazine, Manhattan’s oldest must-read society magazine, brought together some of the leading South Florida real estate developers for a roundtable discussion in their February 2015 issue. So, who do you seek to moderate the discussion between real estate leaders changing South Florida’s landscape? Someone who knows the playing field.

After marketing more than $25 billion in high-end residential real estate in South Florida, Manhattan and around the globe plus 25 years advertising and marketing experience, LGD’s agency President and CCO, Len Dugow, was their best choice.