Posted by: on October 6, 2011

Florida may be one of the 50 United States of America, but once you get to Miami you’re in a whole different world. Here, Latin American influences can be seen in everything from the food we eat to the way we drive. Along with all of the new cultural norms comes a new language: “Spanglish.” No, we’re not talking about the movie starring Adam Sandler.

What we mean is the mash-up of English and Spanish, creating a whole new language native to the residents of Miami. Historically, the practice of mixing English words into the Spanish language might have been thought of as something only done by those recently immigrated into the United States. It’s clear things have changed.

Read more …

Posted by: on June 9, 2011

The Twitter Official Blog, the massive organization that’s “always wondering what’s happening” is now offering Portuguese Twitter- a translation that took just three days to complete.

Boasting the new service as their fastest translation yet, users can visit the settings page on twitter.com to make the change. They can then browse interesting Brazilian accounts and follow those that suit his/her interests.

Coming from an interactive agency in Miami that deals heavily in the South American market, I can attest that this is a big deal for Twitter. Hundreds of affluent Brazilian buyers are snatching up everything from real estate to luxury cars and other luxury goods in South Florida. A lot of what we do here at LGD Interactive & Social Media includes research into the South American demographics and what they are most interested in. In fact, our Latino division is very close to going live!

Read more …