To the South Floridian, or anyone who has followed the real estate market here, the local landscape is littered with the ones that got away. Delray Beach feels like a town whose Big Moment has arrived.
In the rebranding of 111 First, LGD keeps it local, playing back the appeal of Delray-centric living, with a timely reminder that you’ve got to move fast to be first.
Delray-centricity comes through in a new logo and typography, new imagery, a new brand campaign and website, all by LGD.
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