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Triptych Comes To Life At The Nexus Of Miami’s Three Most Dynamic Neighborhoods

Wondering about the immense colored animals displayed at the iconic corner of 36th street and North Miami Avenue during Art Basel? Introducing the site where Miami’s next major real estate development and LGD’s newest project, Triptych, will come to life.

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A mixed-use project by HES Group, Triptych will collect three major tenants under one property brand — Commercial, Retail and Hospitality — at the corner of Miami’s hottest neighborhoods; The Design District, Midtown and Wynwood.

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Built upon the foundation that “Life is a Work of Art”, Triptych will feature more than 400,000 square feet of mixed-use space across 20 stories, and include an upscale full-service hotel brand as well as innovative retail, office and gallery spaces.

Hired by HES Group, LGD created a fresh and meaningful brand for their new mixed-use project. Located in the heart of the art, fashion and design mecca of South Florida, the building designed by architect Bermello Ajamil & Partners will bring a full service lifestyle hotel with 300 rooms, 50,000 square feet of office space, close to 50,000 square feet of luxury retail, an important art gallery of 7,000 square feet with a private entrance, a 10,000-square-foot rooftop restaurant and bar club as well as more than 500 parking spaces.

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Each component of Triptych (commercial, retail and hospitality) carries its own branding, but they are all tied together by the property brand with a meaningful position line.

CREATE
A forward-thinking collective of creative commercial tenants
INDULGE
A progressive lifestyle retailer
REFRESH
An innovative, established luxury hotel brand

We’re thrilled to share some of our initial branding for Triptych, inspired by the notion of three parts to a single work of art. Keep an eye on this exciting new project.