The World’s Most Advanced Megayacht Marina, Branded by LGD On a prime site along the Miami River just west of Downtown, the world’s most technologically advanced megayacht marina is about to take shape, featuring fourteen elaborate, fully covered yacht berths, and all are available for individual ownership. Creating a new brand is always exciting, but the challenge of branding something…
Over two years ago, branding agency LGD Communications helped Spanish hotelier Sol Meliá create and launch its flagship brand, Gran Meliá Hotels & Resorts.
LGD Communications led the way as the branding agency for one of the first condominiums to make sales gains after the big economic downturn, Marquis Residences Miami has become a bellwether of success in a skyline of troubled assets.
LGD was brought on as the branding agency to re-launch the club for Guy Harvey Resorts and Outpost. Our objective was to acknowledge the club’s rich history as a sports fishing mecca, while steering the identity toward its new direction as a center for environmentally responsible adventure tourism and ecological research.